Quick Tally® axiom regarding lighting in the room:
If you keep the audience in the dark, they will return the favor.
The interactive event room needs to be just dark enough for the attendees to see the projection and light enough to see the face of the keypad and the faces of their neighbors. The more interactive the session, the more light is needed. A darkened room signals to the audience to be passive.
Technical Tip Keeping Lights off the Screen
Light increases/drops off by half as distance doubles, so the lights closest to the screen make a huge difference, while more distant indirect lights have less of an impact on the screen. Be sure that the down lighting and chandeliers closest to the screens are off. If they are on a master control and cannot be dimmed, see if the venue can take out a few bulbs. It is most important to unscrew any ceiling flood lights playing directly on the projection screen.
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Quick Tally® Interactive Systems, Inc.
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After graduating from New York University with a degree in Communications, Alan attended the New School for Social Research, Graduate School at N.Y.U. and the Master’s Program in Cinema at U.C.L.A. Following his service in the U.S. Army, Alan was employed by Doyle, Dane and Burnbach Advertising Agency. He worked in the U.S. and Europe in the feature motion picture production business. He was employed by Quick Tally Interactive Systems for one year prior to acquiring the company. He has owned and run the company for almost three decades and has pioneered in the manufacturing of ARS equipment and providing interactive event services. In addition to US State and Federal Government Agencies, America's leading companies, associations and television networks, he has also worked for events clients in the EU, New Zealand, Hong Kong Thailand and Dubai.