And Now For Something Completely Different”
Fans of Monty Python will definitely remember that line! And, it might be a very good idea to keep it in mind, as a plan to save your next meeting from boredom.
Do you run the same event in style and format every time? Are the events, on the same dates, for the same length of time? Is there ever anything unpredictable, or done just for fun? Why not?
Event Professionals call meetings SHOWS. Do you think of them as shows? You should.
Determine which of the following tips are right for your particular cultures show:
- Be entertaining.
- Take inventory of the resources in your toolbox.
- Keep refreshing and changing the show elements: venues, types and tempos of music, lighting, seating, pacing, different styles of seating– everything. Small changes are important. It is a show.
- Have a bright daytime look, a darker nighttime look. This includes colors and lighting. Daytime TV uses much brighter “daytime” lighting and bright colors.
- Have your serious business and also make it interesting and at times exciting to be there.
- Keep the attendees involved. Use your audience response system to determine the topics of interest and importance to the audience. Honor that choice.
- Have an unexpected quick interactive game with meaningful prizes.
- Look for and welcome differences of opinion. Conflict is the backbone of drama—and real interest.
- Create and ongoing joke. Ask an interactive inside joke about some company, or event related topic (golf, food, etc.). Perhaps ask why the attendees are at the event; include something silly such as free coffee as a choice. Then during the event (especially when things get dull, or tense), use it as an unexpected running joke. Go back to it unexpectedly with: “Let’s see how the people who are here for the free coffee responded to this question”. As hokey as it sounds, it really works. It works because it is lighthearted and unexpected in the midst of serious business. It is something completely different.
With over 30 years of experience in helping clients achieve their meetings goals. I am passionate about the power of insight. If I can help your firm discover this power, please contact me.
Alan Warshaw
President
Quick Tally® Interactive Systems, Inc.
Direct Dial: 310.306.4930
About Me
After graduating from New York University with a degree in Communications, Alan attended the New School for Social Research, Graduate School at N.Y.U. and the Master’s Program in Cinema at U.C.L.A. Following his service in the U.S. Army, Alan was employed by Doyle, Dane and Burnbach Advertising Agency. He worked in the U.S. and Europe in the feature motion picture production business. He was employed by Quick Tally Interactive Systems for one year prior to acquiring the company. He has owned and run the company for almost three decades and has pioneered in the manufacturing of ARS equipment and providing interactive event services. In addition to US State and Federal Government Agencies, America’s leading companies, associations and television networks, he has also worked for events clients in the EU, New Zealand, Hong Kong Thailand and Dubai.
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